Today, Gigya is ready to launch an overhauled user management platform that includes two new products — “Registration-as-a-Service” and “Identity Access.” The first of the two allows sites to create registration pages, including traditional registration and social login within a few minutes. Businesses have needed to build custom registration systems, but now even those without technical backgrounds can quickly create a registration page with social login.

The product comes with an admin panel that lets site operators customize registration, login and profile management UIs. User data captured by registration can then be stored in the company’s “identity storage,” a database designed to house traditional and social user data. More Gigya Launches User Management Platform To Put Marketers In The Driver’s Seat