Introducing Aislelabs Customer Hub for Online and Offline Identity Management
Aislelabs is pleased to announce they are combating data fragmentation in enterprises with a new product called Customer Hub. It is designed to consolidate customer data from both online and offline visitors and brings all the data together into a single place. The all-in-one platform features integrated customer identity and access management (CIAM), consolidated profiles, customizable web-signup forms, a self-serve privacy console, email marketing, and digital advertising.
Customer Data fragmentation is an enormous issue in enterprise organizations when it comes to data collected from multiple touch-points in different systems. Data silos are what separates a business from a true understanding of their customers.
Customer data fragmentation arises when data collection takes place at multiple touch-points, such as in-store, online, during special events, etc. Each of these touch-points has their own incomplete and possibly overlapping, data view of the customer. With such partial data views, it is nearly impossible to assemble a true view of the customer.
Read more at – Introducing Aislelabs Customer Hub for Online and Offline Identity Management